Northeastern University
a Case Study by Shopstars

Branded Shopify Storefront with Punchout Procurement

Service Types: Launch, Operate
Client Industry: Higher Education

Overview

Northeastern University needed a fully branded e-commerce platform that could align with internal procurement systems while strictly enforcing trademark and licensing policies. Shopstars worked closely with campus procurement and brand management teams to launch a Shopify storefront tailored for staff and department use. With integrated Punchout workflows, departmental controls, and advanced artwork logic, the result was a scalable and compliant digital storefront for ordering university-branded merchandise.

The Challenge

  • The university required a procurement-integrated store to serve internal departments and support staff purchasing workflows.
  • All products needed to be compliant with university branding standards, including color restrictions, logo placements, and usage approval.
  • The storefront had to support Punchout functionality with Jaggaer, Northeastern’s eProcurement platform.
  • Multiple departments and users needed controlled access to relevant SKUs and product categories.
  • The design had to feel distinctly “Northeastern” while being built on a flexible and scalable Shopify Plus environment.

Our Solution

Branded Shopify Development

  • Designed a mobile-optimized storefront with full visual alignment to Northeastern’s brand identity.
  • Built in dynamic logo placement previews and color enforcement logic at the product level.
  • Developed page layouts for departments, featured programs, and seasonal merchandising.

Punchout & Procurement Integration

  • Connected the Shopify store to Jaggaer using Quantum Punchout (CXML-based), enabling real-time cart transfer, PO generation, and invoicing.
  • Enabled cost center tagging and departmental purchasing controls within the Punchout flow.

Access & Catalog Control

  • Structured Shopify’s backend to support user-role filtering, allowing specific departments to view only approved SKUs and categories.
  • Embedded logic for artwork upload validation and decoration zone limitations per product.

Compliance-First Architecture

  • Created admin views for brand enforcement reviews.
  • Integrated approval routing for any artwork variations or manual exceptions.

Technologies Used

  • Shopify Plus
  • Quantum Punchout Middleware
  • Jaggaer eProcurement Integration
  • Role-Based Product Access
  • Custom Theme & Branding Logic
  • Punchout Sandbox for Procurement Testing

Results

  • Launched a scalable Shopify solution that met the university’s strict branding, security, and procurement requirements.
  • Reduced manual steps in merchandise ordering, while maintaining full compliance with Northeastern’s licensing office.
  • Enabled seamless procurement with Jaggaer, improving ordering efficiency and reducing vendor touchpoints.
  • Delivered a model that could be replicated or adapted for other universities in the same procurement ecosystem.
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