Communication Channels #
We use multiple channels to keep communication clear and efficient:
- Slack: Dedicated client channels for day-to-day questions and quick feedback
- Basecamp: Central hub for project management, deliverables, approvals, and timelines
- Email: Used for scheduled updates, summaries, and formal communication
Roles and Responsibilities #
Successful collaboration requires clear roles. Within a typical engagement you can expect:
- Client: Provides brand direction, approves deliverables, and supplies assets
- Project Manager: Coordinates timelines, communication, and milestone tracking
- Developers: Build, migrate, and integrate your store and supporting systems
- Designers: Create custom themes, layouts, and brand-aligned visuals
- Ad Strategists: Plan, manage, and optimize campaigns across paid channels
Best Practices #
- Use Slack for urgent or time-sensitive questions
- Submit and approve all deliverables through Basecamp to maintain clear records
- Keep communication consolidated in the designated channels to avoid delays
